Create Success Newsletter!
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Create Success Newsletter
Volume 6, Issue 3 - February 2009
Powerful Tips to Grow Your Business and Your Life
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In this issue ---
We now have subscribers to this newsletter in 77
countries.
Algeria - Argentina - Austria - Australia - Aden-Yemen - Bahamas -
Barbados - Belgium - Botswana - Brazil -
British Virgin Islands - Bulgaria - Cameroon - Canada - Columbia -
Croatia - Denmark - Dominican Republic - Ecuador - El Salvador - Finland - France -
Germany - Ghana - Greece - Grenada - Hong Kong -
Hungary - India - Indonesia - Ireland - Israel - Italy -
Jamaica - Korea - Kenya - Laos - Lebanon - Madagascar -
Malaysia - Malta - Mexico - Micronesia - Morocco -
Netherlands - Nepal - New Zealand - Nigeria - Norway -
Panama - Paraguay - Poland - Romania - Rwanda -
Russia - Senegal - Serbia & Montenegro - Singapore - Slovenia -
South Africa - Spain - Sri Lanka - Swaziland - Sweden -
Tanzania - Thailand - Trinidad & Tobago - Turkey -
United Arab Emirates - United Kingdom - United States -
Uzbekistan - Venezuela - Zambia - Zimbabwe
Please - look at that list of countries above! If your country
is not listed, drop me a note using the
Contact form
so I can add your country to the list.
Follow me on Twitter
WesHopper
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How to Find Time to Learn
Did you know that if you drive 25,000 miles per year,
you spend the equivalent of 13 40-hour weeks behind
the wheel? Imagine how much you could learn if you
were listening to audio programs instead of talk radio!
That's a full-time one semester academic program.
That could be your best way to change yourself.
Here's a good place to start. I've got a few copies of Bob Proctor's
"Science of Getting Rich" at a substantial discount. You get
6 CDs and a complete workbook to take you through the most
powerful program on business that I know of. You'll learn how to
make your business irresistible and turn customers into raving
fans. Bob Proctor explains it all here and shows you how.**
Lead Article
Little Hinges Swing Big Doors
"Your life works to the degree
that you keep your committments."
- - Paul Larson
Why is it that we seem to forget all the things that go
right, but we never forget the exceptions, the things
that went wrong?
A lot of guys think that it's a girl thing. "We've been
married for 20 years and my wife never lets me
forget the one year I forgot our anniversary!" It takes
lots and lots of "atta-boys" to recover from one
mistake.
But it's not just a girl thing. Dan Gilbert, in his amazing
book "Stumbling On Happiness" points out that it's a
basic design of our memory system to remember
exceptions, and the exceptions seem to be more
common than they really are as a result.
This is VERY important to remember if you have a
business! Every time something goes wrong with a
customer, you're triggering this long term memory
system. A customer never forgets, and they tell lots
of their friends, too.
The key to success is making sure you and your staff
don't make any "little" mistakes. Here's three examples
that I've seen recently.
In a major PR blunder, the social networking site
Facebook changed their Terms of Service without
adequate notice and appeared to be unilaterally
claiming ownership of all writing and photos that people
had posted to their account. It wasn't really as bad as
that, but the uproar cost Facebook something that's
very hard to replace - trust. The lesson - think of
everything from the customer's viewpoint first!
In another, smaller incident, my wife and I had some
photos taken, and one needed some touch up. We asked
for it, the photographer agreed, and it's never happened.
So what do we remember? Right, what didn't happen!
The lesson - keep ALL your agreements! Find a way
that works for you to write them down so you don't
forget.
The third incident happened at a very nice resort
restaurant after an elegant dinner dance. Someone
took it upon themselves to add 30% to the bill when
they ran my credit card, even after I had signed and
totaled the check. That's bad enough, but it got even
worse when my calls to the restaurant manager went
unreturned. Here's a case where prompt action could
take a lot of the sting out of a problem, but to be
unresponsive makes it exponentially worse! One lesson
from this is that if key people are out of the office, have
someone checking their voice mail for issues that
need to be attended to right away.
So three lessons here - communication, committments
and response. Where can things go wrong in your
business, or your career, and how are you set up to
prevent that?
As songwriter Robert Earl Keen wrote,
"It's the little things,
The itty-bitty things,
Yes, it's the little things,
That tick me off."
Here's to making and keeping committments,
Wes
PS - Bob Proctor will show you exactly how to access your power and put it to work in his awesome program "Science of Getting Rich." Big discount, limited quantities.
Get Bob Proctor's "SGR" here!
Comments or questions? Drop me a line using the
Contact form
on my web site.
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**Disclaimer - Results not typical.
Your results are the product of your own efforts and
we do not promise any particular outcome for you if
you follow our advice or take one of our seminars.
I hope you already knew this.
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© 2009 Wes Hopper. All rights reserved.
Feel free to pass the above in its entirety to
anyone you wish.
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